- About the PRCA
- Awards For Excellence
- Contact Us
- Choosing a PR Firm
The Public Relations Consultants Association (Ireland) represents the interests of the top PR consultancies operating in this country. Established in 1989, it provides a forum for members to communicate with each other, as well as with government and other public bodies and associations. It also aims to represent the Irish PR sector in the media and internationally.
The PRCA is the trade association for Irish consultancies engaged in the practice of public relations. The Association acts as a spokesperson and regulator for the PR industry, seeking to instil confidence in public relations as a whole.
The Consultancy Management Standard (CMS) is an internationally recognised quality management system for public relations consultancies which is a mandatory requirement for membership of PRCA (Ireland). To be awarded the CMS, PR firms are independently assessed to ensure that they conform to minimum standards over ten separate areas including business management, staffing levels, customer service delivery and adherence to a code of professional practice. The CMS is a guarantee that the appropriate quality assurance systems are in place to meet your organisation’s needs.