Caroline Heywood, MD, Walsh:PR pictured with John Williams, CEO & Chairman, Mason Williams; Charles Goodwin, Partner, Yellow Jersey and Mike Perls, CEO, MC2 at the IPREX annual meeting recently in Dubai.
Walsh:PR has announced new strategic partnerships with two UK-based consultancies through its membership of IPREX, a global network of over 60 independent communications agencies.
The first, MC2, based in Manchester, is a strategic marketing agency which focuses on placemaking, high-growth, private equity backed businesses often in the Technology sector. The other, Yellow Jersey is a London-based financial, corporate and brand communications agency and best known for its work in the Financial Services, Technology, Media, Healthcare, Energy, Mining and Industrials sectors.
These new partnerships will add to Walsh:PR’s pre-existing relationship with long-established IPREX partners – consumer PR agency, Mason Williams, based in London, and corporate PR agency, The Communications Business in Scotland.
Speaking about the partnerships, Caroline Heywood, Walsh:PR’s MD said: ‘These agencies provide us with unprecedented reach, insight and capabilities across the UK market and we can reciprocate that expertise for the Irish market. We believe this is a critical step for our company and our clients, particularly in light of the current Brexit negotiations.’
Combined, the five agencies can provide exceptional capabilities in creative, consumer, corporate and financial PR and public affairs across Ireland and the UK.