The Public Relations Institute of Ireland today launched the first nationwide study of the Public Relations and Communication sector in Ireland.

All members of the PRII, employees of Public Relations Consultants Association (PRCA) member agencies, and those in the sector who are not members of either body, are invited to take part by clicking on the survey link here.

It takes just 12 to 15 minutes to complete and will close on Thursday 18 April.

The data gathered, together with desk research and economic modelling, will increase the understanding of the contribution public relations makes to the Irish economy.  It will help define the role of PR and Communication in-house and in agency, in private and public organisations, and assist the PRII to meet the needs of members now, and into the next decade.

The survey is administered by Amárach, an independent market research agency.  Responses are completely confidential; none of the information provided will be identifiable at a personal or organisational level.

Everyone who participates in the study will be entered into a draw for a chance to win one of five complementary tickets to the PRII Annual Conference in October.

Please, give 15 minutes of your time and share survey link with other PR and Communications people in your social and professional networks.