Orla Burke, FPRII, Senior Partner, EMEA Healthcare co-lead, FleishmanHillard, has been appointed to the Healthcare jury at the Eurobest Awards 2020. Now in its 32nd year, the awards – which are part of the Cannes Lions family – honour the very diverse creative excellence in Europe. Orla joins leading industry experts from twenty European countries, which will award creative excellence and set the European benchmark for creativity.

The Gold, Silver and Bronze winners will be announced on 7 December, followed by the Grands Prix and Special Awards winners on 10 December 2020. The Eurobest awards will also include the release of the annual European Creativity Report.

Orla has spent her career specialising in healthcare public relations with a strong focus on pharmaceutical brands. She has developed and implemented strategic corporate reputation and consumer education programmes for a wide range of healthcare clients in the vaccines, advocacy, pharmaceutical and devices sectors. At present, she leads several international projects for global healthcare brands.